{"id":64864,"date":"2022-06-18T00:55:59","date_gmt":"2022-06-17T22:55:59","guid":{"rendered":"http:\/\/www.veeva.com\/eu\/?page_id=64864"},"modified":"2026-01-30T16:05:41","modified_gmt":"2026-01-30T15:05:41","slug":"kcr-three-lessons-from-our-journey-to-modernize-and-unify-clinical-trial-operations","status":"publish","type":"customer-stories","link":"https:\/\/pantheon.veeva.com\/eu\/customer-stories\/kcr-three-lessons-from-our-journey-to-modernize-and-unify-clinical-trial-operations\/","title":{"rendered":"KCR"},"content":{"rendered":"<p>\nKCR is a medium-sized CRO with a global reach. They use the <a href=\"\/eu\/products\/veeva-clinical-platform\/\">Veeva Clinical Platform<\/a> to drive their digital<br \/>\ntransformation. The team has managed dozens of studies and hundreds of thousands of documents, all while<br \/>\ndramatically improving TMF quality measures.\n<\/p>\n<p>\nTo support a unified approach, KCR implemented Veeva eTMF in 2014, followed by Veeva CTMS in 2019 and<br \/>\nVeeva EDC in 2021. Magdalena Matusiak, KCR\u2019s head of data science and documentation services, shares three<br \/>\nlessons for success.\n<\/p>\n<div class=\"white-image-box no-lr-padding mb-5 hidden\">\n\t<img class=\"img-responsive m-auto\"src=\"https:\/\/www.veeva.com\/wp-content\/uploads\/2021\/11\/KRC-Three-Lessons-1.png\" alt=\"\" \/>\n<\/div>\n<div class=\"takeaway-box mt-10\">\n\t<img decoding=\"async\" src=\"https:\/\/www.veeva.com\/wp-content\/uploads\/2021\/11\/takeaway-icon.png\" alt=\"\" \/><\/p>\n<div>\n\t\t<strong>TAKEAWAY #1<\/strong><br \/>\n\t\tBefore implementing new technology, understand the capabilities and use those learnings to<br \/>\n\t\tdevelop new processes to maximize value.\n\t<\/div>\n<\/div>\n<p>\nBefore implementing Veeva CTMS, the KCR team learned the full range of capabilities within the application.<br \/>\nAfter that, Matusiak said, \u201cWe thought about how to change our processes, approaches, and SOPs so we could<br \/>\nreally benefit from the technology.\u201d\n<\/p>\n<p>\nVeeva CTMS became the team\u2019s communication and process management tool through which subject data<br \/>\nand trial documentation flow. They also established automated workflows so that actions trigger downstream<br \/>\nactivities throughout the Veeva Clinical Platform, rather than relying on email and other external channels for study<br \/>\ncommunication.\n<\/p>\n<p>\nFor example, a case report form that marks a study\u2019s first subject first visit<br \/>\nin Veeva EDC is automatically visible in Veeva CTMS. Once the milestone<br \/>\nis complete, the system generates an automated request in Veeva eTMF for<br \/>\nmilestone-associated documentation.\n<\/p>\n<div class=\"white-image-box no-lr-padding mb-5\">\n\t<img class=\"img-responsive m-auto\"src=\"https:\/\/www.veeva.com\/wp-content\/uploads\/2021\/11\/KRC-Three-Lessons-2.png\" alt=\"\" \/>\n<\/div>\n<div class=\"takeaway-box mt-5\">\n\t<img decoding=\"async\" src=\"https:\/\/www.veeva.com\/wp-content\/uploads\/2021\/11\/takeaway-icon.png\" alt=\"\" \/><\/p>\n<div>\n\t\t<strong>TAKEAWAY #2<\/strong><br \/>\nDefine clear responsibilities for each role, and empower subject<br \/>\nmatter experts to take ownership of their documentation.\n\t<\/div>\n<\/div>\n<p>\nKCR established new teams with clear roles, as well as guidelines for processes such as data entry and quality<br \/>\ncontrol (QC). For example, clinical trial assistants were previously responsible for all documentation, but KCR<br \/>\ncreated a new clinical trial documentation team with responsibilities divided among subject matter experts.\n<\/p>\n<p>\n\u201cDefining clear roles and responsibilities is the key to success when we think about implementation of new<br \/>\ntechnology,\u201d Matusiak said.\n<\/p>\n<div class=\"white-image-box no-lr-padding mb-5\">\n\t<img class=\"img-responsive m-auto\"src=\"https:\/\/www.veeva.com\/wp-content\/uploads\/2021\/11\/KRC-Three-Lessons-3.png\" alt=\"\" \/>\n<\/div>\n<div class=\"takeaway-box mt-5\">\n\t<img decoding=\"async\" src=\"https:\/\/www.veeva.com\/wp-content\/uploads\/2021\/11\/takeaway-icon.png\" alt=\"\" \/><\/p>\n<div>\n\t\t<strong>TAKEAWAY #3<\/strong><br \/>\n\t\tUse technology to increase transparency and aggregate data to measure success.\n\t<\/div>\n<\/div>\n<p>\n The clinical trial documentation team helped define and apply KPIs to support the technology implementation.<br \/>\nThey also aggregated data from their Veeva applications to drive improvements such as increased TMF health.<br \/>\nIn three years, the team nearly doubled timeliness and completeness of eTMF documents and maintained high<br \/>\nquality.\n<\/p>\n<p>\n\u201cEven the best technology is useless if we don\u2019t have data in sight,\u201d Matusiak said. \u201cData helps to ensure success<br \/>\nduring technology implementation and beyond.\u201d\n<\/p>\n<div class=\"white-image-box no-lr-padding mb-5\">\n\t<img class=\"img-responsive m-auto\"src=\"https:\/\/www.veeva.com\/wp-content\/uploads\/2021\/11\/KRC-Three-Lessons-4.png\" alt=\"\" \/>\n<\/div>\n<p>\nLearn more about <a href=\"\/eu\/products\/clinical-operations\/\">standardizing clinical trials for efficient studies<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>KCR shares three lessons from modernizing and unifying clinical trial operations.<\/p>\n","protected":false},"featured_media":62626,"parent":0,"template":"","product-link-list":[],"class_list":["post-64864","customer-stories","type-customer-stories","status-publish","has-post-thumbnail","hentry"],"aioseo_notices":[],"aioseo_head":"\n\t\t<!-- All in One SEO Pro 5.0.1 - 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