Veeva Link Key Accounts
Deep Data on Key Accounts to Accelerate Access
Link Key Accounts provides deep data about hospitals, payers, and employers with software to surface decision-ready insights. Commercial and market access teams use the product to find new decision makers, understand account priorities, and gain visibility into account engagement.
Curated key account profiles with AI-powered summaries include information about formulary committees, related decision makers, documents, events, quality measures, and business partners. They also include an annual summary of diagnoses by disease area derived from Compass data in the U.S.
Customers access the data via a web application and a connector to CRM. Account summaries are also available as a data file. The product covers hospital, payer, and employer accounts in the U.S. across all major therapeutic areas.
Announced 2020 Status Early Customers 11-50
Now available: Employee intelligence in Link Key Accounts
Why Link Key Accounts
Better engagement with key accounts
“Link Key Accounts helps our sales team identify new HCPs and uncover the connections between HCPs within our key accounts that they wouldn’t have found otherwise.”
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Scott Eaves
Director, Field Force Technology and Operations, Shionogi, Inc.
“It’s very important to have the Link Key Account data within CRM. It is truly a one-stop shop.”
Watch VideoTara Condon
Commercial and Launch Excellence Industry Leader
Resources
Explore and Learn
Read Features Brief
Veeva Link Key Accounts Features Brief
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Boehringer Ingelheim’s Journey to More Effective Key Account Management
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Shionogi: Finding New Decision Makers at Key Accounts
Watch Video
Enabling Field Teams with Link Key Accounts in CRM
Read Article
Addressing the Key Account Management Conundrum – Is Your Sales Model Ready to Shift to KAM?
Read eBook
Product Launch Excellence: A Pre-Commercial Roadmap for Biopharmas
