Astellas: Standardizing on
Veeva OpenData Globally
"A solid data foundation, specifically a single source of
customer data, is essential to meet our omnichannel aspirations."
Kilian Weiss, Data Cloud GM at Veeva, shares the stage with 2023 Veeva Hero, Ian Cornish from Astellas to discuss their move to a globally harmonized customer master data model.
Hear more about Astellas’ transformational journey to Veeva OpenData.