Veeva for Consumer Health
Consumer Health Solutions
for Personalized Engagement
Complete and tailored solutions for engagement,
content, and analytics–built for consumer health.
All-in-One Pharmacy Sales Solution
Ensure process compliance in field execution across territory planning, visit preparation, execution, customer engagement, and closure with Veeva Vault CRM capabilities.
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Order Management
Maximize sell-in at pharmacies with insight-led offline order negotiation. Enable reps to efficiently capture, price, discount, and process orders for single or multiple products directly at the point of sale.
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Inventory Monitoring
Allows reps to capture inventory and shelf display information at the point of sale to optimize product visibility and ensure consumer selection.
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Detailing and Product Education
Detail brand efficacy, aid negotiation, demonstrate marketing investments, and educate pharmacists about your products to bring products to life.
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Contract
Build a long-term partnership with pharmacies through negotiated contracts or pre-defined templates. Negotiate contracts for sales volume/value targets and in-store product placement agreements.
Veeva helps consumer health companies achieve
Customer-Centric Engagement
Enable coordination across sales, medical, and marketing for a 360° view of customer interactions. With a single application, deliver and track compliant brand messaging throughout the HCP journey. Serve customers at times of need with compliant chat and emails, content sharing, and virtual meetings.
Improved Performance Management
Make data-driven decisions with Vault CRM, next-best action suggestions, recommended orders, and integrated in-store processes. Leverage KPI dashboards, manager-accompanied visits, and coaching reports to identify performance improvements.
Integrated Master Data Management
Enable improved engagements and spend transparency by leveraging world-class customer master data management - fully integrated with Vault CRM.
Advanced Data for Better Targeting
Veeva OpenData delivers verified detailed profiles and affiliations for HCOs, including retail, hospital pharmacies, and licensed pharmacists. Improve customer engagement with easy-to-use, always accessible high-quality data.
Multichannel Content Management
Create, review, and distribute compliant content at scale with a single solution connected with Vault CRM for automatic distribution.
"Our field teams can now improve product visibility while quickly negotiating orders with accurate pricing and discounting determined in store."
Emilie Perthuiset
France general manager at Biocodex
“We can now optimize the order price more effectively as discount calculations are already pre-loaded into Veeva CRM, making the complete pharmacy order process from capture to delivery seamless and efficient.”
