Veeva Link Workflow
Transform KOL Engagement Workflows
Link Workflow is a platform of KOL workflow applications built on Link data.
Today, two workflow applications are available:
• Link Workflow for Congresses helps to manage congress engagements
• Link Workflow for KOL Engagement Planning helps to plan and track engagements with global top KOLs
Reports and Tasks let users drive insights and actions across Workflow apps. Engagements are surfaced in Link Key People and CRM (via X-Pages) for enterprise-wide visibility. Granular security and audit trails ensure control and compliance.
Announced 2022 Status Early Customers 1-10
Overview
Manage and Optimize KOL Engagements on a Single, Flexible Platform
Link Workflow is a platform of KOL workflow applications built on Link data.
Today, two workflow applications are available:
- Link Workflow for Congresses helps to manage congress engagements
- Link Workflow for KOL Engagement Planning helps to plan and track engagements with global top KOLs
Customers can also build their own applications.
Reports and Tasks let users drive insights and actions across Workflow apps. Engagements are surfaced in Link Key People and CRM (via X-Pages) for enterprise-wide visibility. Granular security and audit trails ensure control and compliance.
Trusted Partner to the Life Sciences Industry
Leaders Innovating with Link Workflow
“Whether it’s medical, commercial, or clinical, we now have purpose-driven planning around specific scientific leaders.”
Read the Article
Eric Toron
Executive Director, Operations Lead, Global Medical Affairs and Outcomes Research, Merck
“We use Link Workflow for early assets, where field medical teams aren’t yet deployed, to help us coordinate engagement and understand the value of our Phase I/II clinical trial assets.”
Listen to Podcast
Pascal Vande Gucht
Head, Medical Digital & Analytical Solutions, UCB
“We leverage Link Workflow to plan the most effective cross-functional engagement.”
Listen to Podcast
Georgios Tramountanis
Data, Digital and Technology, Global Medical Core Capabilities – Global Portfolio Division, Takeda
“Link Workflow enables stronger end-to-end, cross-functional collaboration to ensure that congress planning is both strategic and efficient. It has been instrumental in advancing our ‘One Astellas’ vision.“
Read the Interview
Ambily George
Innovation Capability Enablement Lead, Astellas
Resources
Explore and Learn
Read customer story
Breaking Silos in Cross-Functional KOL Engagement: Q&A with Astellas’
Read customer story
UCB: Transforming KOL Engagement Planning for Greater Medical Impact
Read article
Merck: An enterprise-wide approach to customer intelligence
Read white paper
Measuring medical affairs’ impact – valuable relationships
